15 Biggest Factors In The Flash"s Historic Box Office Bomb
The Flash may feel like just another box office failure: for 2023, for DC, for superheroes. But what’s really going on here is a microcosm of the strains that exist in modern Hollywood, teaching how a movie is marketing repeatedly through its life cycle and the trends that are beginning to choke out the industry.
Costing a reported $220 million, The Flash brought in $55 million domestically and $139 million worldwide at the box office over its opening weekend. Conventional wisdom dictates a movie needs to make back twice its production cost to account for marketing to break even, and mixed word-of-mouth make its status a box office bomb is all but secured.
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Costing a reported $220 million, The Flash brought in $55 million domestically and $139 million worldwide at the box office over its opening weekend. Conventional wisdom dictates a movie needs to make back twice its production cost to account for marketing to break even, and mixed word-of-mouth make its status a box office bomb is all but secured.
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