The Avengers’ Bizarre Design Rule Prevented The MCU From Repeating Marvel’s Goofiest Character Problem

Summary

• The Avengers set a costume design rule that every pocket and pouch on a SHIELD uniform should serve a purpose, helping the MCU avoid the goofiness of excessive pockets seen in Marvel Comics.
• This rule ensures that the costumes of supporting characters in the MCU are both visually appealing and functional, adding realism to the fantastical world of SHIELD agents in the franchise.
• Director Joss Whedon's emphasis on realistic elements in The Avengers, such as the Helicarrier, influenced the decision to implement this rule and maintain a high standard of costume design throughout the future MCU projects.

One rule on the set of The Avengers helped future MCU projects avoid a silly character design problem. The Avengers set the tone for the greater universe and future MCU team-ups, but it also helped establish an important costume rule that has flown under the radar. A hero’s suit should be flashy and memorable, but the costume design of supporting characters has turned out to be equally as important.
The official book The Art Of Marvel’s The Avengers reveals behind-the-scenes details of the film’s design. Elaborate props and sets are what usually immediately come to mind, but Marvel is also known for their incredible costume design. The book reveals that on the set of The Avengers, director Joss Whedon had a strict rule when it came to SHIELD’s uniforms that has since carried on into the greater MCU and future projects.


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