10 Lessons The MCU Phase 7 Can Learn From Marvel"s Post-Endgame Struggles

  • Phase 7 has the chance to perfect the MCU's formula by fixing issues such as the lack of main characters and crossover events, as well as the franchise's excessive output and budgets.
  • The MCU's stakes, overarching storyline, and interconnectivity level need to be improved and streamlined, possibly with a more well-defined plan for the next Saga.
  • Highlights from Phases 4 and 5, like the MCU's wide variety of genres and new characters, can be emphasized in Phase 7 and beyond.
The MCU's struggle to maintain the same excitement it had around Avengers: Endgame's release provides several lessons for Marvel's next Saga after Avengers: Secret Wars in Phase 7. The Marvel Cinematic Universe's dozens of successful movies across more than a decade prove that Marvel Studios has cracked the formula for a thriving cinematic universe. But as much as the franchise has expanded, and as much as the MCU's upcoming movies show promise, the period between Avengers: Endgame's release and the middle of Phase 5 hasn't been as stable as the Infinity Saga's ending set it up to be.
In comparison to the Infinity Saga, the MCU's Phases 4 and 5 have been less compact, with much more content but a much less clear direction. Of course, the MCU's Multiverse Saga would have always been drastically different than everything that came before due to the departure of important characters and the conclusion of a decade-long storyline. But there are several flaws, as well as several strong points, that could serve as lessons for the franchise once the MCU's upcoming Avengers: Secret Wars ends the Multiverse Saga and paves the way for another overarching storyline from Phase 7 onward.
10 The MCU Needs Main Characters The MCU Still Has No Clear Protagonists And No Avengers Replacement Close The MCU established its main cast since Iron Man, with The Avengers bringing the original team together in the span of just five movies. Afterward, the MCU continued to revolve around the main team, which is why Avengers: Endgame's 38-character team-up sequence is so memorable. More than 20 projects into the Multiverse Saga, the MCU has failed to establish a clear protagonist, let alone a team. By the time Avengers: Secret Wars arrives, a crossover event will likely hold less emotional significance as a result. To avoid this, Phase 7 must start clarifying who the MCU's main heroes are from the start and delineate a clear direction for the franchise.
9 The MCU Phase 7 Needs To Establish A Central Narrative Or Ditch The Idea The MCU's Multiverse Has Proved To Be Too Complicated And Vague The Multiverse Saga's overarching storyline is much less clearly defined than the Infinity Saga's. Throughout Phases 1-3, Thanos' quest to gather the Infinity Stones became gradually evident, whereas the MCU's concept of the multiverse has become increasingly complex with every Multiverse Saga project that uses it. From Phase 7 onward, the MCU needs a more welcoming narrative that holds the franchise together. Otherwise, each MCU movie and show could tackle a more self-contained storyline and make every crossover a more isolated event. This way, conflicting ideas around the MCU's main goal could be avoided, and each entry could shift more focus towards its own plot.
8 Quality Is More Important Than Quantity For The MCU Phase 7 The MCU's Output Has Damaged The Franchise In Phases 4 & 5 Marvel Studios has released almost as many MCU projects in a Phase and a half during the Multiverse Saga than it released in the entirety of the Infinity Saga. While many more characters and storylines have received their time in the spotlight due to the MCU's increased output, each individual project's quality has suffered as a result. In order to do each entry justice, Marvel must take more time to develop it and finish it, which in turn raises expectations for the next one. Starting in Phase 7, the MCU's next Saga could strike a balance between the Infinity Saga and the Multiverse Saga's output and quality levels.


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