Deadpool Is Exactly Who The MCU Needs To Fix Its Billion Dollar Challenge

Summary
  • Deadpool & Wolverine may fix MCU issues post-Endgame by appealing to built-in fan bases and breaking the $1 billion box office mark.
  • Deadpool's humor can address recent MCU flops in a non-mean-spirited way, reducing superhero fatigue and addressing frustrations.
  • The Deadpool & Wolverine trailer shows Deadpool poking fun at the MCU, promising something different to shake up the franchise.
With the upcoming Deadpool & Wolverine movie, the MCU may be able to fix at least some of its recent problems. Since Avengers: Endgame, the franchise has struggled to draw up the same level of interest and success that it had in Phases 1 to 3, particularly when introducing new leading characters. The MCU's Phase 4 suffered from poor reception of projects like The Eternals and She-Hulk: Attorney at Law, and the MCU's Phase 5 isn't faring much better, with Secret Invasion and The Marvels both receiving poor reviews or performing poorly at the box office, respectively.
While not every movie in the MCU timeline has been poorly received since Endgame, in general, audiences are experiencing what has been coined "superhero fatigue," mostly to do with an oversaturation of the genre. While several upcoming MCU Phase 5 and 6 movies are promising, one in particular has the chance to break the MCU's long-running issue with new movies performing poorly at the box office. Based on a few key aspects of Deadpool's character and history, Deadpool & Wolverine may just break the MCU's pattern of low box office numbers and do some major course correcting.
Related All Marvel Movies Referenced In Deadpool & Wolverine's Trailer The first trailer for Marvel Studios' Deadpool & Wolverine featured multiple references to past Marvel projects, both MCU and otherwise. Deadpool Is Perfectly Situated To Address The MCU's Problems Deadpool is already an extremely popular character, not just in the comics but in the movies as well. Deadpool has a whopping 90% audience score on Rotten Tomatoes, and Deadpool 2 isn't far behind with a Rotten Tomatoes audience score of 85%. Based on numbers from Box Office Mojo, Deadpool grossed $782,612,155 worldwide at the box office, and Deadpool 2 grossed nearly the same at $734,546,611 globally. In addition to Deadpool & Wolverine building off that success, though, there is significant excitement around this movie specifically.
Related Every Actor Cast In Deadpool 3 (So Far) Ryan Reynolds is joining the MCU as the Merc with a Mouth in Phase 6's Deadpool 3, and some of his supporting cast has already been revealed. Audiences have long awaited the appearance of Wolverine in the MCU and wanted confirmation that Deadpool is part of the MCU timeline, and Deadpool & Wolverine offers both. In addition, Hugh Jackman's Wolverine and Ryan Reynold's Deadpool have both been very popular, and the two reprising their roles in the upcoming movie will mean the characters bringing along their built-in fan bases to this latest MCU installment. While there are undoubtedly overlapping fans between Deadpool, Wolverine, and the MCU, merging the three means that fans experiencing superhero fatigue may have their interest piqued enough to give the movie a chance.
Based on the box office numbers for Deadpool and Deadpool 2 and the popularity of Wolverine and Deadpool as characters, Deadpool & Wolverine has a fair shot at breaking $1 billion at the box office, which is exactly what the MCU needs right now. Deadpool & Wolverine also wouldn't be the first of its kind to hit those numbers in the MCU since Avengers: Endgame. According to Box Office Mojo, Spider-Man: No Way Home grossed an unbelievable $1,912,233,593 worldwide, and that movie had a number of touchpoints with Deadpool & Wolverine.
MCU Movies To Break $1b (In Chronological Order)
The Avengers ($1.52 Billion)
Iron Man 3 ($1.21 Billion)
Avengers: Age Of Ultron ($1.40 Billion)
Captain America: Civil War ($1.15 Billion)
Black Panther ($1.35 Billion)
Avengers: Infinity War ($2.05 Billion)
Captain Marvel ($1.13 Billion)
Avengers: Endgame ($2.80 Billion)
Spider-Man: Far From Home ($1.13 Billion)
Spider-Man: No Way Home ($1.92 Billion)
Like Deadpool & Wolverine, No Way Home was a third installment in what has been a very successful franchise; its leading character was not only a fan-favorite superhero but also one played by a popular actor, and the movie included characters from other movies that drew nostalgic fans in. While No Way Home had many cameos, there is similar hype around the return of Deadpool and Wolverine to the big screen. All of this spells the potential for Deadpool & Wolverine to break a 3-year MCU box office record.
Deadpool Can Address The MCU's Recent Flops With Humor Beyond just the numbers, Deadpool is the perfect character to undo some of the frustrations MCU audiences are currently experiencing. While self-deprecating humor is tough to pull off and can come off as self-pitying, which would only do more damage, Deadpool seems like a character who is truly here to shake up the MCU and poke a bit of fun at it while doing so. His sarcastic, biting humor could execute jokes about recent MCU flops without it feeling mean-spirited or too on the nose.
His iconic use of breaking the fourth wall would also work well in this case, with Deadpool being able to directly connect with the audience to crack these jokes. By pulling audiences into these moments, as though they are in on the joke together, the MCU could acknowledge where they've gone wrong recently and ameliorate some of the damage done. While it can't adjust box office numbers, it could go a long way in reducing current superhero fatigue and frustrations with the MCU's choices since Endgame.
The Deadpool & Wolverine Trailer Already Showed MCU Commentary The Deadpool & Wolverine trailer has also already proven that Wade Wilson will sow some chaos throughout the MCU, which audiences have been expecting given that his R-rated hyper-violence and foul language are so out of step with Disney's other Marvel projects. Deadpool even nods to this, seemingly to assure audiences that entering the MCU won't change his character, and then turns to look directly at the camera. Deadpool doesn't just reference Disney, though; he specifically calls out his effect on the MCU.
Your browser does not support the video tag. In the trailer, Deadpool says, "Your little cinematic universe is about to change forever." While unlikely that Deadpool & Wolverine will have such a seismic impact, this moment shows two things. For one, Deadpool is more than happy to poke a bit of harmless fun at the MCU, which is suggested by him calling the MCU 'little,' but two, the movie won't follow recent MCU patterns. Deadpool & Wolverine is intended to be something different, which is exactly what the MCU needs to not only address superhero fatigue but also to improve its falling box office numbers.
Deadpool & Wolverine R
Director Shawn Levy Release Date July 26, 2024 Studio(s) Marvel , Maximum Effort Writers Rhett Reese , Paul Wernick Cast Ryan Reynolds , Hugh Jackman , Morena Baccarin , Brianna Hildebrand , Jennifer Garner Franchise(s) Deadpool , Marvel Cinematic Universe


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